Storytelling + Conversations.
We narrate brand stories that are relevant and relatable.
And turn conversations into media opportunities.
Relationships + Connections.
We go beyond just pitching stories to the press. We nurture relationships and build trust.
And sometimes long-term friendships.
Strategy + Creativity.
We bring energy to everything we do. Our customized PR plans are designed to deliver the results you want in a smart, clever and collaborative way. We’re in this together.
Hi, and thanks for scrolling down this far!
In addition to my bio, here’s a little insight into who I am:
- I’m a modern-day publicist. I believe in a merged approach to PR strategy planning; combining traditional and digital tactics to fully connect to audiences.
- I’m pretty curious. I like to ask questions; to dig deeper into a topic, person or event. I find this quality helps me shape a better story, but more importantly, it helps me connect with people and build strong relationships.
- I’m energetic to say the least. I was called vivacious when I was seven years old, and never looked back!
Dana Marciniak
All About Dana
Try to tell Dana you can’t have a successful PR career in Buffalo, N.Y. She’ll smile and tell you that’s exactly what she’s been doing for 15+ years.
As a PR consultant and publicist, Dana functions from a place of passionate storytelling that comes in all shapes and sizes. Like powerhouse global brands, including New Era, Delaware North and Fisher-Price.
Drawing on her time with these companies in various PR functions, she spreads an infectious creativity into strategic communications plans for product launches, events and campaigns. She grounds ideas in smart marketing and crafts meaningful connections with key audiences – journalists, bloggers, corporate and licensed partners and celebrities. PR campaigns? Product seeding? Reputation management? Event Planning? Internal communications? That’s all in her wheelhouse, too.
If you want the nitty gritty details of Dana’s impressive PR career, click here.
Dana's Q&A
Dana’s go-to dance move: Salsa
People always tell me I’m so: Energetic
Her favorite thing was (or still is) on a playground: Sandbox
Sandra Bullock would play Dana in a movie version of her life.
CAPABILITIES
Public Relations
- Media Relations
- Communications Strategies
- Strategic Message Development
- Social Media Management
- Media Monitoring
- Reputation Management
- Cause Marketing
- Community Relations
- Speaker/Author Engagements
Publicity
- Brand Awareness Campaigns
- Media Liaison/Spokesperson
- Offline and Digital Strategies
- Influencer Outreach
- Promotions
Corporate Event Planning
- Meeting Management
- From Venue Search to Post-Event Recap
- Trade Shows & Conventions
- Corporate Hospitality
- Employee Events
Coffee Anyone?
OUR CLIENTS
